Ryan Adams Longs for Elvira in Dark ‘Gimme Something Good’ Video

Ryan Adams - Gimme Something Good

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Rocker goes goth in video for self-titled LP’s opening track

Last month, Ryan Adams unveiled “Gimme Something Good,”the bluesy opening track off his upcoming self-titled album. On Tuesday, the prolific rocker revealed the ghoulish black-and-white video for the lovelorn single, and to give the song an extra sense of foreboding, Adams cast Elvira, Mistress of the Dark, as the music video’s love interest.

From its opening moments showing a spooky mansion in warped VHS quality to the closing frames of Elvira holding Adams in a gothic embrace, the Michael Reich-directed video is an ode to shows like Fright Night and Movie Macabre that would showcase b-horror films on local TV stations in Los Angeles.

Throughout the video, Elvira – wearing her trademark cleavage-revealing black dress – runs the gamut of moves that made her a television mainstay, eerily blowing out candles and staring hypnotically at the camera while Adams, ensconced by shadows, performs the track. While the video is all mood and no plot, the lyric “I’ll been waiting here, ’til the end of time” suggests that Adams will be pining away forever for Elvira, who looks ridiculously good for a sexagenarian; she might really be the ageless vampiress she plays on TV.

The bleakness of the video also captures Adams’ state of mind the past few years prior to working on Ryan Adams. As he told Rolling Stone of his long battle against Ménière’s disease, “All of a sudden you start seeing double and then my hand starts shaking, and then it’s like you’re in an elevator and the bottom just drops out and your bones feel 1,000 pounds.”

Ryan Adams is due out September 9th on Adams’ own Pax-Am label. Along with “Gimme Something Good,” the singer has also debuted new track “My Wrecking Ball” in concert.

Ryan Adams’ Road to Recovery

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Ryan Adams

 

After major health scare, the alt-rocker readies his confident new album

A few years ago, after multiple canceled tours and the breakup of his band the Cardinals, Ryan Adams sought a hypnotherapist for help with Ménière’s disease, an inner ear disorder. “I said, ‘I’m not playing music anymore and I’m scared to play live and I feel jaded. All I ever do is disappoint people and I leave the stage,” he says, sitting in the lobby of New York’s Bowery Hotel in a denim jacket, before describing the condition’s effect: “All of a sudden you start seeing double and then my hand starts shaking, and then it’s like you’re in an elevator and the bottom just drops out and your bones feel 1,000 pounds.”

The therapy, along with medical marijuana, helped Adams control these attacks, and after scrapping his second stripped-down LP with producer Glyn Johns, he relocated to his newly built L.A. studio, Pax-Am. “It’s like the Millennium Falcon,” says Adams, “so many possibilities.” There, he joined bassist Tal Wilkenfeld and a drummer he found working in a music store to begin writing songs influenced by his teenage favorites the Smiths and the Velvet Underground. “I was like, “I’ll go in with a couple bros at seven o’clock and just jam. We would, like, smoke a bowl and drink some tea – and the words came free-flowing out of me,” he says. “It gives me chills just talking about it.”Adams sounds re-energized on the resulting record, a self-titled album full of swaggering, emotionally vulnerable rockers like “Trouble” and “Stay With Me,” which both feature razor-sharp riffs and big hooks in the vein of Tom Petty’s Damn the Torpedoes. On “Shadows,” a ballad pondering a fading relationship, he howls, “How long do I have here with you?”

Now that the album is just about ready go – it will be released September 9th on the Pax-Am label – Adams is gearing up to take the songs on the road for his first tour with a live band since 2009. “I’m ready for the challenge. I just did that last [acoustic] tour, and I’m so proud of that – like, I am so proud. I was getting really tired and the more tired you get, the better the chances are that you’re going to get screwed up. But, when I play music now, it’s the safest place.”

Ryan Adams – Gimme Something Good